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Princella Smith is a Regional Emmy-nominated director, producer, author, and media personality. 

Princella formerly served as a political strategist having worked as a Communications Director on Capitol Hill in Washington, DC and for several high profile elected officials and political figures. Her political media experience includes numerous features on various national outlets as a political commentator and more prominently as a prime time speaker at the 2004 Republican National Convention in Madison Square Garden in New York City. At the time, Princella was two months shy of her 21st birthday and was also afforded the opportunity to be the Official Greeter for President and Mrs. George W. & Laura Bush and Secretary of State, Condoleezza Rice. 

In 2016, Princella shifted her focus from politics to impacting culture through the arts by developing projects that unite Americans. 

She is the creator and co-author of the Beauty for Ashes (BFA) Book Series about survivors and first responders of the Oklahoma City Bombing.

She wrote, produced, and directed an Oklahoma City Bombing-themed Public Service Announcement (PSA) titled “The World Watched” on behalf of Survive First, an organization promoting PTSD treatment in first responders. 

The PSA garnered a 2020 Boston / New England Regional Emmy nomination and a Communicator Award of Distinction from the Academy of Interactive and Visual Arts. 


Princella received a B.A. in Political Science from Ouachita Baptist University in Arkansas. She studied for a master’s degree in Counter-Terrorism and Homeland Security at the Lauder School of Government at the Interdisciplinary Center, a private research college in Herzliya, Israel.


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